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Hold, also known as "juice" or "vig," represents the theoretical margin built into betting odds by sportsbooks. It's the percentage of wagered money that a sportsbook expects to keep as profit. Lower holds mean better odds for bettors, while higher holds indicate less favorable betting conditions.
A perfect market with no hold (0%) would have odds that exactly reflect true probabilities. For example, if one side is +150, the other side would be -150. However, sportsbooks typically build in a margin to ensure profit, resulting in holds typically ranging from 2% to 10% in major markets.
Sportsbook hold (also called "vig," "juice," or "margin") is the built-in profit edge that bookmakers build into their odds. It's calculated by adding the implied probabilities of all possible outcomes in a market - if they exceed 100%, the excess is the hold.
Real-World Example:
Consider an NFL point spread market:
This means for every $100 wagered on both sides evenly, the sportsbook theoretically keeps $4.76 in profit. Lower hold percentages represent better value for bettors.
| Hold Range | Assessment | Typical Markets |
|---|---|---|
| 0-2% | Excellent odds | Arbitrage opportunities, promotional lines, sharp book competitions |
| 2-4% | Very good odds | NFL/NBA sides & totals at sharp books (Pinnacle, Circa) |
| 4-6% | Average odds | Major sports at mainstream books (DraftKings, FanDuel, BetMGM) |
| 6-10% | Below average odds | Player props, game props, minor sports, futures |
| 10%+ | Poor odds | Parlays, teasers, exotic props, niche markets |
Hold and expected value (EV) are related but different concepts:
Use our EV Calculator to determine if a specific bet has positive expected value, then compare holds across sportsbooks to find the best price on that bet.
Sharp Books (Lower Holds, Better Odds):
Recreational Books (Higher Holds, Worse Odds):
Compare odds across books using JediBets to find the lowest hold on your desired bets.
Even small differences in hold percentages compound dramatically over time:
The difference between a 2% hold and 5% hold is $300 in saved vig on just $10,000 in action. For serious bettors placing six figures annually, reducing hold by shopping for best lines can save thousands of dollars.
This Hold Calculator is great for analyzing individual markets - but what if you could screen hundreds of player props across every major sportsbook and instantly see which books have the lowest hold percentages?
Professional bettors use odds screeners to:
JediBets Odds Screener includes:
Stop calculating hold manually. Let JediBets find the lowest-vig markets for you.
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To calculate hold for a two-way market:
Example: Chiefs -110 vs Raiders -110
Note: Lower holds don't guarantee profitable bets, but they do mean you're getting better odds and paying less juice to the sportsbook. Combined with proper handicapping and edge analysis, betting into low-hold markets maximizes your long-term profitability.